The Journal of Business & Industrial Marketing


Print: 2000+
On campus online:
ProQuest: Full text coverage: Fall 1987 (Volume 2, Issue 4) - current, some exceptions, delayed 1 year(s)

Off campus

Website: The Journal of Business & Industrial Marketing provides academics who are teaching marketing and directors and executives of marketing with new ideas concerning business-to-business marketing. That is, how one company or organization markets its goods/services/ideas to another company or organization.

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